Product Lead: Matthew Wardenaar
Tagged.com was one of the largest global social networks with 300M registered users and 15M MAU. Users spent as much time on site, and as frequent, as Facebook. Product mix included social networking, instant messaging, gaming, online dating, friend discovery, group forums, user-generated content, virtual currency, online security, micro-payments, and subscriptions across 120 countries.
I lead the mobile initiative, including: Roadmap, product strategy, rapid prototyping of v2 iOS 7 and Android Kit-Kat Apps (UI/UX, Glanceable UI). I built out the mobile product team and delivered the next version of mobile apps/site. Managed expansion of business through monetization efforts in virtual currency, e-commerce, and subscription models. Advised executives of business investments, monetization opportunities, mobile advertising, and QA policy/strategies. Lead practitioner of Agile and responsible for moving the product and mobile engineering team to Kanban Agile methodology.
