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ambitrace
CYBERSECURITY · ADVISOR

An entirely new concept in cybersecurity: software that listens to your data.

Ambitrace traced every interaction with a company's data, learned what normal looked like, and raised a hand the moment something did not. I advised the founder, J. Bailey, and created the content and the UI/UX that made the idea real: the way it explained itself, and the way it looked to use.

data trace + auditHIPAA · SOC 2 · ITARproactive alertsinfinite lookback

what is ambitrace.

Ambitrace installed into a business's cloud and listened. It learned the normal interactions with that company's data, then traced everything that touched it, who, what, when, from where. The pitch was human, not technical: help business owners stay safe by catching suspicious activity while they get on with running the business. A security product that felt less like a wall and more like an attentive ear.

how it works.

Effortless install - Integrates into your existing cloud infrastructure. No rip-and-replace.
Custom "data listening" - Listeners tuned to the unique interactions of each business's data ecosystem.
Proactive notifications - Get told when suspicious activity is detected, before a breach, leak, or insider threat happens, not after.
Infinite "data lookback" - Ambitrace remembers everything: infinite lookback and an airtight chain of custody for audit and compliance.
THE PRODUCT

what it looked like to use.

I designed the console: the workspace a security or compliance team would live in. A dashboard of what the listeners were seeing, alerts when something looked wrong, and audit tables that traced files and interactions with timestamps, users, and a chain of custody you could stand behind. The hard part of a listening product is making the invisible legible; the console is where that happened.

My Dashboard
UPDATED 2 MIN AGO
Files traced
84,982+2%
Active users
268
Protected endpoints
3,964
Open alerts
266

Data traced

Last 7 days

File trace

Live
FileUserEndpointTraced
aws-cert.pemunknownSecurity2 min ago
Sept/Oct_Payable.xlsj.smithFinance1 hour ago
W-2 J.Smith.pdfa.reyesHR3 hours ago
2019_Marketing.zipm.leeMarketing1 day ago
CONSOLE MOCKUPS · SAMPLE DATA SHOWN

built for the data that matters most.

The reason to trust a product that watches your data is the standard it holds itself to. Ambitrace was built for regulated industries: HIPAA for health data, SOC 2 for security controls, ITAR/EAR for controlled technical data. Compliance was not a feature bolted on; it was the point.

HIPAACompliant
SOC 2Compliant
ITAR / EARCompliant

my part.

I was an advisor to Ambitrace, working with founder J. Bailey. I created the content, how the product explained a genuinely abstract idea, and the UI/UX mockups, the marketing site and the console you have been looking at. My job was to take software that listens to your data and make it something a customer could understand and a team could picture using. The brand mark and guidelines were the company's; the product design and the story were what I brought.

The hardest thing to sell is a product you cannot see working. So we made it visible: the listening, the tracing, the moment it catches something. That was the work.