Principal Product Manager · Nurture.AI · 2024–2025
Nurture.AI
AI-powered omnichannel communications platform automating and personalizing customer interactions across SMS, voice, chat, and QR codes.
- 450K+
- AI conversations
- 21
- Months
Nurture.AI automates and personalizes customer communications across SMS, voice, chat, and QR codes, replacing the disconnected, inconsistent touchpoints that were driving poor conversion for its customers. As Principal Product Manager, I own the platform's core surfaces: an SMS service, AI voice technology, a built-in CRM, and advanced reporting, built so a business can run individualized, scaled conversations without a bigger team.
Easy Insurance
AI agent · online
Hello Jenny, this is Easy Insurance. We received your request for a quote and will be calling you soon. If now is not a good time let us know a better time.
I'm in a meeting right now
Sorry to interrupt your meeting. What time is good for you?
I'm off work at 5 call me then
Sounds good. Talk to you then
The conversation above is the product in miniature: the AI agent opens on the business's behalf, reads the customer's reply, and adapts: offering to reschedule rather than pushing a script. The same engine runs across SMS, voice, and chat.
On the business's side of that conversation sits the Messages console. Every AI-run thread lands in a shared inbox where a human can read the full history, label the outcome, and step in with a reply at any point. The AI does the volume; the operator keeps judgment and the final word.
Messages
- Inbox0
- Done
Labels
- DNC
- Scheduled
- No Intention
- Closed
| From | Message | Date |
|---|---|---|
| +15559389203 | Sounds good! | 5 years ago |
Showing 1 to 1 of 1 entries
SMS to James Vanderbeek5 years ago
Hi Lisa! This is Demo Company. Are you still interested in Auto Insurance? and are available to take a call?
SMS from James Vanderbeek5 years ago
How much is it?
SMS to James Vanderbeek5 years ago
We have very flexible rates and they cant be matched by top providers across the country. Let us give you a call to ask you a couple of questions and we will find out exactly how much it will cost you.
SMS from James Vanderbeek5 years ago
Sounds good!
Shortcut: Ctrl + Enter to Send➤ Send
Automation and personalization aren't in tension: the more the system understands a customer's channel preference and history, the less generic, and more effective, each message can be.
That understanding lives in the built-in CRM. Every lead carries its campaign, cadence day, status, and channel history, so a six-hundred-lead file behaves like six hundred individual conversations rather than one blast list. Filters over campaign, activity, and consent (DNC is a first-class field, not an afterthought) keep the automation accountable.
Leads☐ View Archive
Lead
- Campaign
- File
- Day
- Status
- SMS Enabled
After:yyyy-mm-dd
Before:yyyy-mm-dd
Activity
- Live Calls
- SMS
- Transfers
- Long Transfers
Showing 1 to 25 of 632 entries
| Phone | First | Campaign | Created |
|---|---|---|---|
| +10082775622 | Demo | Home Warranty Campaign 1 | 3 years ago |
| +10094776817 | Demo | Home Warranty Campaign 1 | 3 years ago |
| +10098099346 | Demo | Home Warranty Campaign 1 | 3 years ago |
| +10087767352 | Demo | Home Warranty Campaign 1 | 3 years ago |
| +10098050174 | Demo | Home Warranty Campaign 1 | 3 years ago |
| +10076703323 | Demo | Home Warranty Campaign 1 | 3 years ago |
| +10080661224 | Demo | Home Warranty Campaign 1 | 3 years ago |
| +10090388668 | Demo | Home Warranty Campaign 1 | 3 years ago |
- Name:
- DEMO NONE
- Timezone:
- AMERICA/LOS_ANGELES
- Phone:
- +10082775622
- Email:
- N/A
- Company:
- N/A
- City:
- N/A
- State:
- N/A
- Campaign:
- HOME WARRANTY CAMPAIGN 1
- Day:
- 0 OF 4
- Status:
- OPEN
- DNC:
- FALSE
Misc
What the chat starts, the inbox tracks, and the CRM organizes, the reporting layer finally measures. Advanced Reports rolls every campaign up into one accountable view: live, inbound, and outbound calls next to answer rate, transfer rate, and long-transfer rate, then totals the whole book into transfers, long transfers, DNC, and voicemail so an operator can see what the automation is actually earning.
Console Calls Report
Calls Report
Show Deleted Campaigns
| Campaign | Source | Live Calls | Inbound Calls | Outbound Calls | Answer Rate | Transfers | Transfer % | Long Transfers | Long Transfer % | Failed Transfers |
|---|---|---|---|---|---|---|---|---|---|---|
| Demo Campaign - Copy | 33226 | 11507 | 43151 | 77.0% | 15283 | 46.0% | 3515 | 10.6% | 0 | |
| Pest Control Follow Up Campaign | 11455 | 4443 | 20553 | 55.7% | 4851 | 42.3% | 1267 | 11.1% | 0 | |
| Loan Campaign | 8376 | 1763 | 12843 | 65.2% | 5915 | 70.6% | 2310 | 27.6% | 0 | |
| Home Warranty Campaign 1 | 6549 | 3786 | 11988 | 54.6% | 4428 | 67.6% | 1533 | 23.4% | 0 |
Total Calls: 88,535
Transfers: 30,477
DNC: 1,816 (2.1%)
Long Transfers: 8625 (Transfer to Long Transfer: 28.3%)
Voicemail: 3,016 (3.4%)
Over 21 months the platform has driven 450K+ AI conversations, with engagement gains across SMS campaigns and a meaningful reduction in manual content creation as personalized, AI-generated interactions replace hand-written sequences. The product bet is that automation and personalization aren't in tension: the more the system understands a customer's channel preference and history, the less generic (and more effective) each individual message can be.